LESSON 4: BUILDING ELEMENTS: UNIQUE CUSTOMIZATIONS
OVERVIEW
In this lesson we’ll figure out how to position your brand correctly to approach your new target markets.
You’ll know what your clients need, coupled with a clear understanding of how you created your products and services to meet those needs is the powerful one-two punch in marketing.
Expected Outcomes…
- Having a few elements that come to mind that are marketing conversation pieces.
- Understanding WHERE you might apply language.
Unexpected Roadblocks…
- I don’t do anything special?
- People aren’t going to understand what I’m saying – it won’t resonate.
- I just don’t feel qualified