LESSON 3: DEVELOPMENT: DETERMINING APPROACH
OVERVIEW
In this lesson we’ll dive deeper on how to ignite interest in your brand.
You’ll be getting clear on what your future clients NEED to hear in order to choose your over your competitors. This is the opportunity level up the conversation.
Expected Outcomes…
- Having something to say to their future clients even if it’s not perfect.
Unexpected Roadblocks…
- I’m saying the same thing over and over to the different markets.
- People aren’t going to understand what I’m saying – it won’t resonate.