We’re excited to share some of our secrets to producing awesome brands and igniting your next phase of business.
We do a branding a little differently, so we want to share a few details about the course to prepare you for this experience.
When we say brand, we don’t mean logos, colors, or reviews. We are talking about the special sauce that makes your business awesome – even if you’re not sure what that is yet. THAT’S why you’re here!
It’s hard to learn in a bubble, so we’ve created a workshop experience. You will be virtual guests in one of our recent workshops, following along with our three participants as they go through the lessons. You’ll hear the great questions they ask, and get a personal reflection from them at the end of each exercise.
Each section includes:
Let’s take a peek at the workshop participants!
Now that you know the brands you’ll be following, let’s review the structure.
The course is divided into 3 Sections:
1. Examining Your Current Brand
We spend a lot of time looking at where your brand, and you as the founder and creator, are currently spending time and energy. We begin to sift out the brandable gems, the things that really work well, from all of the great work you’ve already been doing.
2. Envisioning Your Future Brand
Once we know what works for you and your business, we begin the process of evolving the brand into a new exciting vision. This look to the future is what puts the brand to work igniting your business for exciting new growth.
This is the fun part, and the most challenging for some. Putting words around your vision is not a one-time lesson, it’s an ongoing challenge for everyone. This last lesson is meant to inspire you to look for messaging in your new brand, and will continue well after this course closes.
You will complete each section in order, with every new section opening up once the previous one is completed.
If at any point you experience issues, please send an email to [email protected]
Be sure to share your a-ha’s and experience with us along the way by using the hashtags: #BrandIgnite #OfficeofAwesome
You must mark each section complete to move on to the next session.
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